Selling with pa black

pa black is the premier service from Peter Alan. It has been designed to provide solutions for distinctive homes which benefit from both local and national exposure to achieve the maximum possible price.

As Wales’ largest estate agent we offer unrivalled geographical coverage to promote your home.  Our Vendors benefit from our premium marketing package whilst at the same time they have the advantage of knowing they are using a well trusted and experienced agent.

We use a wide range of marketing tools to showcase your property to its full potential:

HD film

We create a walk-through HD film of your home which highlights unique features in a way that simply cannot be achieved with photos.


Professional photography

We feel that property photographs are one of the most important aspects of a marketing campaign.  This is generally the first impression potential buyers will have of your property and high standard photographs are likely to lead to a property viewing.  

Because of this we always use professional photographers to ensure that your home is perfectly presented.  Homes that are well presented and displayed for photographs sell quickly and often achieve a higher price.  We can offer further advice on home staging and getting your property ready to market. 


Listing in ‘Distinctive’ magazine

Launched in 2012, Distinctive is our premium lifestyle and property magazine. The magazine provides a unique mix of engaging editorial, sharp design and high quality photography. The magazine combines style and sophistication with elegance and indulgence.

The online version of distinctive is available on our website to download, read and share. 12,000 hard copies are also distributed to hotels, cafés, restaurants, shops and other businesses throughout South Wales.


Professional property brochure

Your property details are an important part of how we will market your property. Your property will have its own brochure which includes 15 photographs and a bespoke description to make sure your home is presented to potential buyers at its very best.


Enhanced listings on property portals

With over 90% of property hunters starting their search on the internet, it is essential that your property is seen by the widest possible audience online.  Unlike many other agents, we advertise your property on both of the UKs biggest property websites Rightmove and Zoopla, guaranteeing that your property will be in front of the biggest audience of home hunters.

pa black website

All properties are advertised on our user friendly, mobile-optimised website. The site makes property searching easy with features such as draw-a-map and saving favourite properties.  Properties are featured with extensive photography, property description, floorplans and HD film.

Further to this your property will also be advertised on the Peter Alan website.


Advertising in newspapers and magazines

Despite the dominance of the online advertising, we understand that there are still many people who do not use the internet to search.  Therefore we continue to regularly advertise in local newspapers and magazines.


Specialist displays in branches

pa black properties are advertised to buyers throughout the Peter Alan branch network of 25 offices across South Wales.


Customer database

We have a range of technological systems, enabling us to swiftly match your property to registered potential purchasers who are looking for a property like yours.

Once we’ve identified good matches, we contact each buyer with your property details.


Property search